Increase engagement at virtual conferences.
98%
opening rate
1.62x
number of openings
6,7
kg CO2 saved
IQPC goes beyond the
traditional event experience to
deliver enhanced learning and
networking opportunities. They
offer blended digital learning
through their extensive library
of white papers, infographics,
videos, case studies, tailored
research and data products to
keep you ahead of your
industry. Their online
communities extend your
networking beyond the event
to a broader community of
over 1 million members. Their
combination of real world
events and digital content
provides unrivaled learning
and network!
Location
Worldwide
The challenge
IQPC goes beyond the traditional event experience and offers enhanced learning and networking opportunities. The company hosts 1200 events on 6 continents, including the Cyber Security Summit, which is not a classic on-site conference, but an online event comparable to a webinar.
The conference deals with the topic of cyber security in order to introduce companies to the increasingly importance of the topic and to provide further training in it. As new hazards are constantly arising, the responsibles for security can’t handle it alone anymore. IQPC wants to explain the emerging possibilities for cyber security in a worldwide conference.
The solution
IQPC was looking for a tool that enables them to provide the content of the conference to the international participants in digital form after the event. With Fanomena Events the company has found a partner with whom this request is possible. Fanomena Events has also taken over the creation of the content of the digital conference bag. IQPC handed over the content of the conference, for example the key notes of the different speakers, already during the event. In that way, the information could be handed over to the participants directly after the event.
Conclusion
The digital sponsoring platform Fanomena Events was very well received by the participants of the Cyber Security Summit. Every second participant interacted with the coupons and thus with the contents of the conference and took the opportunity to continue their training in cyber security even after the event. The content placed below because of the large amount of information was not overseen and was perceived and used by the majority of the participants.
