Every enterprise targets unlimited leads as a way to grow the business. Leads are the prospective clients who are interested in your product after learning about it from advertisements, publicity or referral by a current client. Leads undergo a process before participating in transactions as customers. There are steps in which each player in the… Continue reading Our tips for better touchpoint marketing: Handing over more qualified leads
Author: Céline Mallon
How to Achieve a Higher Deal Closing Rate With Smart Marketing Follow-Up
With increased competition in the market for similar goods and services, where the main aim is to increase revenue, entrepreneurs and salespersons have to engage excellent selling techniques. In a bid to double up revenues, a firm has to ensure that the product keeps on developing the marketing and sales department works together to sell… Continue reading How to Achieve a Higher Deal Closing Rate With Smart Marketing Follow-Up
Lead Qualification – In 3 steps to your consistent marketing and sales funnel
A qualified lead is a potential client expressing interest in a particular service or product and fulfills the criteria for purchasing the same. Your firm has the contacts of this prospective customer, and he/she is in the sales process. Your company can access the details of the qualified client and establish a rapport having some… Continue reading Lead Qualification – In 3 steps to your consistent marketing and sales funnel
Digital Marketing Automation: The chance for your company?
Only online businesses need to know about digital marketing, right? That’s just not true – not anymore. E-commerce entrepreneurs, Amazon drop-shippers, and SaaS specialists: These make up the entire cosmos of those adopting digital automation. After all, do they really have a choice? No, they don’t. But neither do you. Yes, you. Your SME is… Continue reading Digital Marketing Automation: The chance for your company?
The 7 most important tips for the perfect follow-up after an exhibition
Making the daily sales routine in B2B easier – this is how it works
One thing is clear: no company can grow without new customers. Especially in the B2B business, salespeople are increasingly facing challenges when it comes to acquiring new customers. Not only the duration of the sales process and the complexity of most products complicate the sales team’s daily work, but also the fact that more and… Continue reading Making the daily sales routine in B2B easier – this is how it works
Introducing the Fanomena Events sponsor marketplace (Beta)
Since the launch of Fanomena Events in 2015, we have had the vision to support event organizers worldwide with the securing and activation of sponsors. 89% of event organizers state that this is one of their biggest daily challenges. Having effectively supported thousands of events and companies with over a million users with our EventKit… Continue reading Introducing the Fanomena Events sponsor marketplace (Beta)
The 5 true reasons why brands want to sponsor events
What do your sponsors really want to achieve? Right, if you ask yourself this question, you are already on a good way to find out for yourself. Many people assume that these are mostly pure image campaigns of a company or brand, but this has not been the case for a long time anymore. In… Continue reading The 5 true reasons why brands want to sponsor events
Use digital event bags at events
How to increase the commitment of your participants Perfect planning and execution of an event from start to finish – that is the responsibility of an event manager or organizer. From the location to the program, everything has to be planned in detail in order to ensure the visitors’ satisfaction. To achieve satisfaction and increase… Continue reading Use digital event bags at events
How to maintain sponsors for subsequent events
Finding sponsors and convincing them to invest in your race event is a tedious process that costs time, money and a bunch of nerves. In order not to start the acquisition over again for each event it is important to forge long-lasting partnerships with your sponsors. As the old verse goes, “Make new friends, but keep the old. One… Continue reading How to maintain sponsors for subsequent events
